• Full Time
  • Anywhere

School Student Conversions Co-ordinator

Requisition ID: 11484 Location:

Newcastle, GB

Contract Type: Fixed Term Working Pattern: Full Time Posted Date: 09-Sep-2021

We are a world class research-intensive university. We deliver teaching and learning of the highest quality. We play a leading role in economic, social and cultural development of the North East of England. Attracting and retaining high-calibre people is fundamental to our continued success.

Salary: £22,254 – £23,487 per annum, with progression to £25,627

Closing Date: 30 September 2021

The Role

We are seeking a highly motivated and enthusiastic individual to join our multidisciplinary School. Based in the busy School of Geography, Politics and Sociology School Office you will support the recruitment of high quality students at all levels.

Working closely with School Managers and Admissions Tutors you will play a key role in improving conversion rates of applicants to UG and PG programmes (taught and research) across three subject areas. You should have excellent organisational and interpersonal skills and be able to demonstrate high levels of accuracy and attention to detail. A positive ‘can do’ attitude and a flexible and helpful approach is essential.

This is a full time, fixed term position available for 13 months Maternity Cover.

For informal enquiries regarding this role, please contact Sarah Devenport (School Operations Co-ordinator) or 0191 208 5640

Key Accountabilities

  • To act as the main administrative contact for all activities related to the schools Customer Relationship Management (CRM) Strategy, playing a key role in the School’s Recruitment conversion and recruitment initiatives in order to attract well qualified undergraduate (UG) and postgraduate (PG) students
  • To lead on and develop CRM plans for all UG and PG programmes and acting as the school’s CRM Faculty contact and school super user where required
  • To lead on the organisation and implementation of all pre-application and post application activities to encourage the conversion of applicants
  • To develop and work with the University’s Marketing Communications Directorate, Faculty Marketing Team and School Admissions Selectors (PG and UG) to refine communications and to further develop activities that CRM can be utilised for, in conjunction with the Faculty
  • To act as a first point of contact and respond to all incoming, quite complex, queries from prospective students and prospective applicants at all levels (UG, PGT/R) via email, telephone etc.
  • To assist admissions selectors as required during the A level results period
  • To liaise with all other University sections to ensure information provided to prospective students and applicants is up to date, e.g., website and prospectus information and all school marketing materials
  • To undertake market research, e.g. ad hoc competitor analysis, and analyse results from surveys run by faculty and central marketing teams and use this to inform further marketing and recruitment activity across the school
  • To attend, co-ordinate and be a key contact for all school visit days (pre-application and post application) ensuring all arrangements for events are in place including that of all marketing publications, as directed by the School Operations Co-ordinator
  • To analyse and present to the School Managers, conclusions from data using BW or any other appropriate data source to make recommendations based on these findings to school admissions selectors
  • To be responsible for the organisation of any meeting relating to the school’s recruitment and conversion business including booking venues, catering, drafting agendas and associated documents, distribution of documents and acting as minute secretary where appropriate and ensuring actions arising from any of these meetings are followed up
  • To be responsible for ordering Induction materials and overseeing the uploading of induction schedules to the school’s website
  • To be responsible for providing DPDs and the school office with up to date information on incoming students
  • To attend relevant University, Faculty and School level meetings
  • To maintain accurate Alumni profile data on school website (content) and to liaise with central alumni team to access alumni data as required
  • To be responsible for the maintenance and updating of the school marketing timeline and for ensuring that actions on the timeline are acted on accordingly
  • To create, develop and update School marketing materials in conjunction with Admissions tutors, Faculty marketing contacts and other relevant colleagues
  • To be the School’s main contact for Widening Participation activities to include but not limited to PARTNERS, Bitesize and Summer School, and for compiling annual data returns associated with those activities
  • To be responsible for monitoring and reporting on the School’s Marketing and Recruitment budget
  • To be responsible for the implementation of the School’s social media strategy in line with University and Faculty guidance
  • To carry out other duties, as defined by line manager, which support the successful achievement of the School’s vision and strategy
  • The Person (Essential)

    Knowledge, Skills and Experience

  • Working knowledge of CRM system/other relevant recruitment tools
  • Knowledge of marketing and customer service within HE/other relevant organisation
  • Excellent IT skills including ability to use Microsoft Excel, Word, Outlook & Publisher and web based databases. Able to carry out internet based research and manipulate and analyse information for management purposes
  • Excellent planning, organising and numerical skills
  • Excellent communication skills (oral and written) with the ability to deal with people at all levels
  • Ability to store and manipulate large quantities of written and numerical information
  • Ability to manage information and pay attention to detail
  • Strong customer service focus
  • Ensuring a high standard of corporate image is displayed and represented at all outward facing events
  • Ability to use initiative and judgement to resolve many problems independently
  • Ability to analyse, present and draw conclusions from data identifying trends and suggesting solutions
  • Experience of managing own time effectively
  • Attributes and Behaviour

    Planning and Organising
    Manages time and resources by prioritising and organising effectively

  • Identifies quickly what is important and prioritises accordingly
  • Maintains flexibility in work plans to allow for changing circumstances
  • Works in a planned and structured way
  • Ensures that all activities are completed on time 
  • Effective at working independently, organising and managing a heavy and complex workload
  • Delivering Services
    Works continually towards achieving excellent service delivery through understanding and meeting/exceeding the expectations of the area, the University, students, colleagues and other stakeholders.

  • Demonstrates high energy and commitment to the delivery of excellent service
  • Knows and understands customer/stakeholder needs in terms of dept/area outputs
  • Keeps fellow team members up to date with progress
  • Co-operates with others in achieving targets 
  • Takes responsibility for achieving own targets
  • Communicating

    Uses clear, concise and accurate communication, tailoring the approach accordingly and encouraging a two way communication process.

  • Is factually correct and gives consistent verbal and non-verbal messages
  • Clear and concise; gets the message across to others
  • Chooses communication tools appropriately e.g. selective use of emails and other channels of communication
  • Tailors content of communication to the audience, changing style, tone and format appropriately
  • Can hold attention of others using appropriate techniques; questioning; rhetorical questions, changing tone and pace of voice and animated style
  • Team working

    Works collaboratively with others, plays a positive role in teams and establishes and grows relationships across the project where different skills, expertise and opinions are valued.

  • Respects the expertise and contribution of others even if own opinion is different
  • Shares relevant and useful information with others
  • Keeps other team members up to date with progress
  • Gets involved with team tasks
  • Willing to help others and share workloads
  • Supportive of team decisions
  • Asks others’ opinion
  • Encourages others to get involved
  • Talks about other team members in a positive way
  • Respects the value that different views bring to the team
  • Embracing Change 

    Recognises the need for change and is forward looking. Promotes the benefits of change to others and regularly comes up with new ideas. Has the willingness to adopt new ways of working and to make improvements.

  • Accepts the reality and requirements of change as part of achieving organisational goals
  • Is able to achieve change at individual and functional level
  • Reviews and revises plans to meet with changing circumstances
  • Is supportive of others during change
  • Develops and implements new ideas
  • Qualifications

  • Grades A-C in English Language and Mathematics at GCSE or equivalent (or vocational qualifications or equivalent)
  • Newcastle University is committed to being a fully inclusive Global University which actively recruits, supports and retains colleagues from all sectors of society. We value diversity as well as celebrate, support and thrive on the contributions of all our employees and the communities they represent. We are proud to be an equal opportunities employer and encourage applications from everybody, regardless of race, sex, ethnicity, religion, nationality, sexual orientation, age, disability, gender identity, marital status/civil partnership, pregnancy and maternity, as well as being open to flexible working practices.

    The University holds a silver award in recognition of our good employment practices for the advancement of gender equality. The University also holds the award for our work to support the career development of our researchers, and is a member of the initiative supporting researchers in Europe.

    We understand how important the full employment package is to our colleagues at Newcastle University and we are committed to providing a great range of benefits and discounts for all. You can learn more about what is available here on our .

    Requisition ID: 11484

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